NEW IN PAPERBACK

"This wonderful Handbook establishes the central and complex place ethnography now occupies in the human disciplines. All future work will begin here. This Handbook will soon become required reading for all scholars and graduate students who wish to be knowledgeable in this complex field of inquiry. This is a stunning accomplishment. The field owes the editors and their contributors a major debt of thanks."
—Norman K. Denzin, University of Illinois at Urbana-Champaign

"A marvelous achievement! The Handbook has all the marks of a winner – compelling writing, comprehensive coverage, and very useful discussions. This is a real benchmark for ethnography. It will set the background for debate and point to new directions for years to come. My graduate students will love it."
—Jaber F. Gubrium, University of Florida, Gainesville

"The Handbook of Ethnography compiles invaluable, original, critical essays on ethnographical work, earning it a place on everyone’s must-have bookshelf."
—Virginia Olesen, University of California, San Francisco

Ethnography is one of the chief research methods in sociology, anthropology and other cognate disciplines in the social sciences. This Handbook provides an unparalleled critical guide to its principles and practice.

The volume is organized into three parts. The first systematically locates ethnography in its relevant historical and intellectual contexts. The roots of ethnography are pinpointed and the pattern of its development is demonstrated.

The second part examines the contribution of ethnography to major fields of substantive research. The impact and strengths and weaknesses of ethnographic method are dealt with authoritatively and accessibly.

The third part moves on to examine key debates and issues in ethnography, from the conduct of research through to contemporary arguments.

The result is a landmark work in the field which draws on the expertise of an internationally renowned group of interdisciplinary scholars. The Handbook provides readers with a one-stop critical guide to the past, present and future of ethnography. It will quickly establish itself as the ethnographer’s bible.

The demand for design competence crosses almost all disciplinary boundaries, making the designers of today particularly ubiquitous in their influence. Pre-Specifics argues that the most promising strategies for the design disciplines of tomorrow can be forecast in the common codes of "virtual relations" shared by material, biological, technological, cognitive and media perspectives. The book features contributions, statements, and conversations with internationally renowned authors such as Greg Lynn, Christopher Peterka, Wolfgang Weingart, Marcel Alexander Niggli, Christian Labonte, Fiona Raby and Anthony Dunne, Christian Doelker, Philipp Sarasin, Raymond Guidot, Eric Zimmerman and Manfred Fassler among others. It is designed by Ludovic Balland, and published with the Institute for Research in Art and Design HGK FHNW in Basel.

Acclaimed historian Doris Kearns Goodwin illuminates Lincoln's political genius in this highly original work, as the one-term congressman and prairie lawyer rises from obscurity to prevail over three gifted rivals of national reputation to become president.

On May 18, 1860, William H. Seward, Salmon P. Chase, Edward Bates, and Abraham Lincoln waited in their hometowns for the results from the Republican National Convention in Chicago. When Lincoln emerged as the victor, his rivals were dismayed and angry.

Throughout the turbulent 1850s, each had energetically sought the presidency as the conflict over slavery was leading inexorably to secession and civil war. That Lincoln succeeded, Goodwin demonstrates, was the result of a character that had been forged by experiences that raised him above his more privileged and accomplished rivals. He won because he possessed an extraordinary ability to put himself in the place of other men, to experience what they were feeling, to understand their motives and desires.

It was this capacity that enabled Lincoln as president to bring his disgruntled opponents together, create the most unusual cabinet in history, and marshal their talents to the task of preserving the Union and winning the war.

We view the long, horrifying struggle from the vantage of the White House as Lincoln copes with incompetent generals, hostile congressmen, and his raucous cabinet. He overcomes these obstacles by winning the respect of his former competitors, and in the case of Seward, finds a loyal and crucial friend to see him through.

This brilliant multiple biography is centered on Lincoln's mastery of men and how it shaped the most significant presidency in the nation's history.

Whether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Because no one can be an expert on everything, designers have always had to scramble to find the information and know-how required to make a design workùuntil now.

Universal Principles of Design is the first cross-disciplinary reference of design. Richly illustrated and easy to navigate, this book pairs clear explanations of the design concepts featured with visual examples of those concepts applied in practice. From the 80/20 rule to chunking, from baby-face bias to Ockham's razor, and from self-similarity to storytelling, 100 design concepts are defined and illustrated for readers to expand their knowledge.

This landmark reference will become the standard for designers, engineers, architects, and students who seek to broaden and improve their design expertise.

When the German-language edition of this book was published in 1984, Thomas Sebeok, reviewing it in the Times Literary Supplement, called it "a bravura solo performance by a young German academic who has reduced into the compass of a one-volume manual a vast mass of information about contemporary semiotics. He is obviously abreast of most developments and well organized, has no evident partisan axes to grind, and writes with economy, percision, and lucidity."

What can tear kids away from their beloved computers, video games, and TVs—and bring them out into the wide, wide world? Welcome an exciting new series that encourages children to explore all the wonderful things that surround them. The perfect gift for the curious child!
 
To children, the world can seem huge, filled with exciting places to visit and new things to experience. But how can they start uncovering the many treasures that await them? This fun and informative guidebook—the first in a new series—invites kids to embark on an exhilarating scavenger hunt that opens their eyes to things they’ve never imagined before. And there’s no need to go far or plan a big, expensive vacation to see this great stuff. In fact, some of the places may be quite close to home. They can take a peek at what actually goes on at their parents’ office, experience another culture’s cuisine at an ethnic restaurant, immerse themselves in the beauty of nature at a wildlife preserve, or get the inside scoop on what really happens backstage at the theater…or even in the teacher’s lounge! And the ideas are just general enough to provide a gentle push in the right direction, while allowing young dreamers to use their imagination and fill in the specifics.
In addition to tons of fun facts, lists of little-known sites, and more than 250 color photos, there’s a bonus fold-out map of North America and stickers, so youngsters can mark where they’ve been.

Ambitious Brew, the first-ever history of American beer, tells an epic story of American ingenuity and the beverage that became a national standard. Not always America’s drink of choice, beer finally took its top spot in the nation’s glasses when a wave of German immigrants arrived in the mid-nineteenth century and settled in to re-create the beloved biergartens they had left behind. Fifty years later, the American-style lager beer they invented was the nation’s most popular beverage—and brewing was the nation’s fifth-largest industry, ruled over by titans Frederick Pabst and Adolphus Busch. Anti-German sentiments aroused by World War I fed the flames of the temperance movement and brought on Prohibition. After its repeal, brewers replaced flavor with innovations such as flashy marketing and lite beer, setting the stage for the generation of microbrewers whose ambitions would reshape the brew once again.

Grab a glass and a stool as Maureen Ogle pours out the surprising story behind your favorite pint.

Charlie Papazian, master brewer and founder and president of the American Homebrewer's Association and Association of Brewers, presents a fully revised edition of his essential guide to homebrewing. This third edition of the best-selling and most trusted homebrewing guide includes a complete update of all instructions, recipes, charts, and guidelines. Everything you need to get started is here, including classic and new recipes for brewing stouts, ales, lagers, pilseners, porters, specialty beers, and honey meads.

The Complete Joy of Homebrewing, third edition, includes: Getting your home brewery together: the basics — malt, hops, yeast, and waterTen easy lessons for making your first batch of beerCreating world-class styles of beer (IPA, Belgian wheat, German Kölsch and Bock, barley wine, American lagers, to name a few)Using fruit, honey, and herbs for a spicier, more festive brewBrewing with malt extracts for an unlimited range of strengths and flavorsAdvanced brewing techniques using specialty hops or the all-grain method or mash extractsA complete homebrewer's glossary, troubleshooting tips, and an up-to-date resource sectionAnd much, much more

Be sure to check out Charlie's The Homebrewer's Companion for over 60 additional recipes and more detailed charts and tables, techniques, and equipment information for the advanced brewer.

More great advice from Charlie Papazian, homebrew master and author of the bestselling The Complete Joy of Homebrewing.

"Many ask me, 'What's different about The Homebrewer's Companion?' It's a book that I might have titled The Complete Joy of Homebrewing, Volume 2. The information is 98 percent new information, including improved procedures for beginning and malt-extract brewers as well as advanced and veteran brewers. There are loads of new recipes and useful charts and data that I continually refer to in my own homebrew recipe formulation (I still homebrew about 20 batches a year). My theme throughout is 'Keep it practical. Keep it useful.' I wanted to answer 10 years' worth of questions in this one volume. I did ... and I had fun doing it."

— Charlie Papazian

Get the Most from Your Malt! Easy-to-follow techniques and trouble-shooting tipsAnswers to the most-often asked questionsA guide to world beer stylesUseful facts on fermenting, yeast culturing and stove-top boilingCharts, tables, support information and much, much moreOver 60 exotic recipes to try — from "You'll See" Coriander Amber Ale to Waialeale Chablis Mead

Make sure to check out the third edition of The Complete Joy of Homebrewing.

A bold new way to tackle tough business problems—even if you draw like a second grader

When Herb Kelleher was brainstorming about how to beat the traditional hub-and- spoke airlines, he grabbed a bar napkin and a pen. Three dots to represent Dallas, Houston, and San Antonio. Three arrows to show direct flights. Problem solved, and the picture made it easy to sell Southwest Airlines to investors and customers.

Used properly, a simple drawing on a humble napkin is more powerful than Excel or PowerPoint. It can help crystallize ideas, think outside the box, and communicate in a way that people simply “get”. In this book Dan Roam argues that everyone is born with a talent for visual thinking, even those who swear they can’t draw.

Drawing on twenty years of visual problem solving combined with the recent discoveries of vision science, this book shows anyone how to clarify a problem or sell an idea by visually breaking it down using a simple set of visual thinking tools – tools that take advantage of everyone’s innate ability to look, see, imagine, and show.

THE BACK OF THE NAPKIN proves that thinking with pictures can help anyone discover and develop new ideas, solve problems in unexpected ways, and dramatically improve their ability to share their insights. This book will help readers literally see the world in a new way.

This book began as a list designer Stefan Sagmeister made in his diary under the title Things I have learned in my life so far, which includes statements such as "Worrying solves nothing" and "Trying to look good limits my life." The list reveals something that is profoundly true: Although human beings have been pursuing happiness for countless generations, it is not so easily achieved. And we need constant reminders to keep us on the right path.

With the support of his clients, Sagmeister transformed these sentences into typographic works, from billboards in France to sign-toting inflatable monkeys on the streets of Scotland. Accompanied by essays from design historian Steven Heller, Guggenheim chief curator Nancy Spector, and UK psychologist Daniel Nettle, as well as Sagmeister's own words, the series is revealed as a complex blend of personal revelation, art, and design—an eclectic mix of visual audacity and sound advice.

This book consists of 15 unbound signatures in a laser-cut slipcase. Shuffling the sequence of the signatures will produce 15 different covers.

In the 1760s a group of amateur experimenters met and made friends in the English Midlands. Most came from humble families, all lived far from the center of things, but they were young and their optimism was boundless: together they would change the world. Among them were the ambitious toymaker Matthew Boulton and his partner James Watt, of steam-engine fame; the potter Josiah Wedgwood; the larger-than-life Erasmus Darwin, physician, poet, inventor, and theorist of evolution (a forerunner of his grandson Charles). Later came Joseph Priestley, discoverer of oxygen and fighting radical. With a small band of allies they formed the Lunar Society of Birmingham (so called because it met at each full moon) and kick-started the Industrial Revolution. Blending science, art, and commerce, the Lunar Men built canals; launched balloons; named plants, gases, and minerals; changed the face of England and the china in its drawing rooms; and plotted to revolutionize its soul. Uglow's vivid, exhilarating account uncovers the friendships, political passions, love affairs, and love of knowledge (and power) that drove these extraordinary men. It echoes to the thud of pistons and the wheeze and snort of engines and brings to life the tradesmen, artisans, and tycoons who shaped and fired the modern age.